John McAvoy is currently the only Nike sponsored triathlete in the world however he was previously a high profile armed robber who has found redemption through the power of sport. Having broken both British and World records whilst in prison he is now forging a new life as an endurance athlete and speaker who is committed to using his story of rehabilitation to help and inspire others to change their lives for the better.

Alex has worked with John since 2012. Ironman training and races are very challenging for the body. Our sessions help John to recover between each training session, keeping him in the best shape possible structurally, physically, and psychologically.

Find John at his home page & on twitter or his book

A  Transworld sport TV documentary by Tom Gulson (IMG). Broadcasted in 85 countries with an audience of 200 millions. May 2017

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